How to take care of your towels
Care for your towels like you care for your bodyFitted towels are made of durable 100% Turkish cotton. They will last for hundreds of washes, and keep you warm and dry for years—if you take good care of them.
Cotton is a natural fiber, and responds well to washing in hot water with the right amount of good-quality detergent. To maintain the soft, plush feel of our towels, you'll need to use softener on every wash cycle—whether in the form of dryer sheets, wool balls, or another method.
Wash towels after two uses or every 3-4 days. Always wash white towels on their own, and use a small amount of bleach or white vinegar to eliminate bacteria and odors. Wash colors separately. Shake wet towels before putting them in the dryer to fluff the loops. Dry completely on medium heat.